Facebook made it easier for its 2 billion daily users to see their friends’ posts in chronological order by releasing an upgrade.
The two viewpoints presented by the announced modifications are distinct. Upon opening the app, Facebook users will see the standard news feed consisting of posts chosen by an algorithm that, according to the company, is meant to showcase friends and topics that are most likely to suit each person’s preferences and interests. Reels, Facebook’s ripoff of TikTok, are short videos that can be viewed in the main feed of the recently renamed “Home” area.
However, a lot of users have been annoyed by the feeds that Facebook forces on them, and the Menlo Park, California-based company’s detractors have attacked the algorithm for disseminating false information and generating divisive echo chambers.
With the addition of a new Feed tab to the left of the alerts tab on the shortcut bar in both the iPhone and Android versions of its mobile app, Facebook, which is owned by Meta Platforms, is attempting to allay users’ worries.
Users can switch between a chronological display of their Facebook favourites, Facebook groups they have joined, or feeds that just contain postings from all of their friends on Facebook in the order that they were shared by clicking on the Feed tab.
The purpose of the new option is to address complaints from users who think that Facebook’s algorithm has been excluding relevant posts from their feeds, which is why they have been missing them.
Facebook founder and CEO of Meta Mark Zuckerberg stated in the statement that “ensuring people don’t miss friends’ posts is one of the most requested features for Facebook.”
Facebook is granting users more authority during a period in which the company has been finding it difficult to expand, in part due to the rise in popularity of alternative social media platforms like TikTok, especially among younger audiences. Consequently, corporate parent Meta is finding it harder to increase its revenue from digital advertisements as a result of this standstill.
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